Leveraging technology for a competitive edge (ENTREPRENEUR INDIA)

If there is one thing in common amongst leading businesses across the globe, it is the fact that technology is an integral part of their overall business strategy. I have always emphasised on the need for startups to clear the Concept of T.E.S.T. and POC to improve their chances of succeeding in the market. In my previous articles, I have already elaborated on three aspects of T.E.S.T., i.e., ‘Team’ and ‘Execution’. In continuation, I’ll be covering ‘Technology’ in today’s post. There is no doubt that technology will drive...

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T.E.S.T. your 'Execution' capabilities to build strong business foundation (ENTREPRENEUR INDIA)

This post is with reference to my previous articles on the Concept of T.E.S.T. and PoC and the importance of the first ‘T’ i.e., Team. Like always, I reiterate my firm belief in the fact that startups that are well positioned on the T.E.S.T. (Team, Execution, Scalability and Technology) and PoC (Proof of Concept) criterion, stand a greater chance of tasting success. Since I have already elaborated on T.E.S.T. and one of its vital aspects – ‘T’, i.e., TEAM – in the aforesaid links, today I will reflect on the next link in the...

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Sectors luring investors interest in 2015 (ENTREPRENEUR INDIA)

The Indian market has been flushed with investments in recent times. This is great news for entrepreneurs or aspiring entrepreneurs from various sectors, as this seems to be just the beginning of what lies ahead. With innovative ideas ruling the new-age businesses, investors across the globe are confident of what the Indian market has to offer and continue to lookout for the next big disruptive idea that has the potential to change the market and be a game changer. The first level of disruption has already taken place and created a stir in...

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